Applied publishing lab (m) (2018/2019)

Course code
Name of lecturer
Alessandro Bigardi
Alessandro Bigardi
Number of ECTS credits allocated
Academic sector
Language of instruction
Sem. 2A dal Feb 18, 2019 al Mar 30, 2019.

Lesson timetable

Go to lesson schedule

Learning outcomes

The course aims to provide the students with the basic tools and skills to independently design the cover of a book according to the canons of the contemporary publishing industry.


The course will focus in explaining the role of the cover in the current publishing market situation, concerning stylistical, technical and communicational aspects. During the course will be analyzed the works and the creative methods of top of the notch contemporary designers. Moreover, students will be guided to get acquainted with the main aspects of creating a book jacket, starting from reading the manuscript and proceeding up to the graphic realization using softwares such as Adobe InDesign and Adobe Photoshop.

Reference books
Author Title Publisher Year ISBN Note
Martin Fahrner Dalla parte del bene Keller 2018 9788899911331
James Leo Herlihy E il vento disperse la nebbia Centauria 2018 9788869212772

Assessment methods and criteria

The exam will consist of two tests in progress. Each test will consist in designing a book jacket for each of the novels assigned (see reference books). The jackets will be evaluated taking into account the overall graphic quality and the concept as well. More details and guidelines will be provided in class.

Bibliography for non-attending students:
- Bigardi A., Innovating through design: the work of the US cover designer Chip Kidd, Logos – Journal of the World Publishing Community, vol. 29, n. 4, 27 February 2019, pp. 26-36
- Drew N., Sternberger P., By Its Cover. Modern American Book Cover Design, New York, Princeton Architectural Press, 2005
- Eskilson S. J., Graphic Design. A History, London, Laurence King, 2007
- Kidd C., Work: 1986-2006. Book One, New York, Rizzoli USA, 2005