Multimedia communications theory and methods (m) (2015/2016)

Course code
4S02376
Name of lecturer
Tiziana Cavallo
Coordinator
Tiziana Cavallo
Number of ECTS credits allocated
6
Academic sector
L-ART/06 - CINEMA, PHOTOGRAPHY AND TELEVISION
Language of instruction
Italian
Location
VERONA
Period
Semestrino IIB dal Apr 18, 2016 al Jun 4, 2016.

Lesson timetable

Learning outcomes

Objective of this course is to provide students theoretical and practical tools to create a transmedia communication project. We will refer to concepts such as multimedia, cross-media and transmedia to clarify specific features and fundamental differences in order to identify useful steps to create and implement a complete and original project.
We will use examples and best practices - especially in English - as part of the course related also to marketing communication, journalism and public relations.

STUDENT MODULE EVALUATION - 2015/2016